Virtual Commissioning as an evolution of R&D processes
Applied's Industrial Innovation division has introduced 'virtual commissioning', which is the simulation in a virtual environment of the operation of a machine, useful to give programmers adequate confirmation for the validation of a certain code of the automatic machine itself (PLC), and a training and coaching tool for maintenance personnel in a realistic virtual environment under safe and optimal conditions.
Digital Twin Platform for Industrial Innovation
Genesi is an advanced platform designed to create the Digital Twins of machines and plants, using real data, interactive physics, and integrated IoT technologies. Its evolution stands out for the synergistic integration of artificial intelligence, virtual/augmented reality, and motion tracking technologies in a single platform.
This approach makes simulation more accessible, intelligent and results-oriented, even for non-expert operators, while improving ergonomics, training and decision-making processes.
Smart design for B2B websites
IMA AUTOMATION, an IMA Group spin-off created to bring together the Group's skills and companies dedicated to industrial automation under a new brand, has set up its website according to a digital logic more common to B2C than to B2B. The aim was to position itself as a leading brand in the assembly market, not only linked to the large company but also independent and free to penetrate new markets other than packaging.
IMA AUTOMATION is the example of how interactive experience and smart design in B2C can find strategic applications in the Web and social channels that are also useful in the world of B2B.